Brandt Bronico content to debut across *The Players’ Tribune* channels on May 9
CHARLOTTE // NEW YORK (May 9, 2024) – Audi of America, Major League Soccer and The Players’ Tribune today announced that Brandt Bronico of Charlotte FC will be featured in the Celebrating Impact content series for his demonstration of excellence in driving progress in his community.
Audi’s immense commitment to community projects will continue to be highlighted as part of the end-of-year player recognitions through the return of the Audi Goals Drive Progress Impact Award. A selection committee – comprised of current players, technical staff, front office staff and media members – will consider current MLS players who are dedicated to enriching lives and improving communities across the league. A $150,000 contribution will be made to the player’s charity of choice and presented to the winner during MLS Cup presented by Audi.
A longstanding partner of MLS, Audi has made an immeasurable impact on the lives and playing careers of young soccer players as the force behind the Audi Goals Drive Progress initiative. Launched in 2019, the initiative provides funding to further enhance the experience of young players on and off the field at MLS academies, which play an essential role in developing talented players across the league. The Audi Goals Drive Progress initiative has evolved to not only support player development on the pitch but also bring an impact off the pitch by financially supporting and spotlighting the community initiatives of players. Since the program’s inception, Audi has funded a combined total of $5 million to support MLS academies and player selected charity organizations.
ABOUT MAJOR LEAGUE SOCCER
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ABOUT AUDI OF AMERICAAt Audi of America, we believe the future is electric. By 2025, our U.S. model lineup will be at least 30 percent electrified, including fully electric and plug-in hybrid vehicles. Globally, we are committed to net CO2 neutrality by 2050. In 2023, Audi sold a record-breaking 228,550 vehicles in the U.S. Among those deliveries, Audi sold more fully electric models than ever before, achieved record Audi Sport sales, and had a record-breaking year in after sales. Learn more about who we are and how we’re working to create a more sustainable, innovative, and inclusive future at audiusa.com or media.audiusa.com.
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The Players' Tribune is the leading sports content platform that developed the blueprint for athlete-driven storytelling. Created by athletes for athletes, The Players' Tribune provides athletes with premium tools and resources to produce truly personal content and tell their stories. Founded by Derek Jeter in 2014 and acquired by Minute Media in 2019, The Players' Tribune has reimagined the world of sports and culture globally, through the player's point of view. For more information visit www.theplayerstribune.com, or interact with the team on Instagram, Facebook and Twitter.